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Showing posts from October, 2025

Brewing Pride: The Rise of Home-Grown Beer Brands in India

  India’s beer culture is in the middle of a spirited reinvention, and the most compelling face of that change is the ascent of the homegrown beer brand India movement that puts local stories, ingredients, and craftsmanship at the centre of the glass. A decade ago, mainstream lagers and a handful of imports dominated the shelves. Still, today, a striking diversity of beer brands in India is visible in city bottle shops, neighbourhood pubs, and destination taprooms. What distinguishes this new wave is not just flavour; it is a sense of place. Brewers are shaping crisp lagers and nuanced ales that reflect India’s palate, swapping anonymou s bitterness for balance, freshness, and an easy-drinking texture that suits warm evenings and shared plates. As distribution expands and refrigeration improves, the confidence of Indian consumers to pick local labels has grown, turning curiosity into loyalty for a flourishing cohort of domestic breweries.   Local Ingredients, Real Character...